ESR

480+ corporate events · 5 years

Trade Show Booth Rental with Custom Exhibit Design

Choose a trade show booth rental that's built around your brand and comes with something visitors stop for. We set up and test before the show floor opens, so your team starts day one in a working booth.

Get a quoteCall +1 213 912 1010
A trade show visitor drives the i2c-branded racing cockpit at FinovateFall
Our crew assembles a tension-fabric booth frame on a show floor during move-in

Rent a trade show booth or build custom?

  • Rental. You rent trade show booth structure, graphics and furniture for one show. Good if you exhibit a few times a year or change sizes between events. No storage, no shipping crates of your own.
  • Modular trade show booth. Reusable frames with new graphics each time. A middle path if you exhibit often.
  • Custom trade show booth. Built once for your brand. Design alone often takes two to three weeks, and the build about six to eight more. Plan early.
  • Portable trade show booth. Pop-ups and banner stands for small spaces and quick setup.

The right choice depends on how often you exhibit and how much the booth needs to change between shows.

You can also rent the structure and put a custom trade show display on top: the look of a custom build on rental terms. We'll tell you which option fits your show schedule.

Trade show booth design built around your goal

A booth works when a visitor knows in two seconds what you do and has a reason to step in.

Good trade booth design starts with the goal: new leads, product demos, meetings or brand visibility. That decides the layout, the counter, the screens and where people stand. Then come trade show booth graphics: a short message at eye level and your logo high enough to be seen down the aisle.

On top of the booth, we bring games for your trade show booth, run by our own operators. A racing or flight simulator, an AI photo booth or a surf station gives visitors a reason to stop, and your team a reason to start a conversation. Our trade show entertainment page shows every station.

Get a quote
Our designer and project manager review a booth floor plan and graphic samples

10x10 trade show booth and larger: what you get

One order covers the booth, the station and the crew, sized to the space you bought.

  • Every common size. 10x10 and 10x20 inline booths, 20x20 trade show booths and island layouts.
  • Structure and backdrop. Tension fabric walls, a trade show booth backdrop and a backlit panel for your main message.
  • Graphics. Printed to your brand. Our event branding team prepares the files.
  • Lighting. Light on your graphics and product.
  • Flooring and furniture. Carpet or tile, counters, stools and a meeting table.
  • Product displays. Shelves, cases and monitor stands.
  • Portable pieces. Banner stands and pop-ups for side events.
  • An interactive station with an operator. Optional, branded, with a leaderboard.

How we price your booth

You get one quote for the booth, the station and the crew, with each line listed. Each show gets a custom quote, because graphics, furniture and show rules change the work.

  • Booth size and layout.
  • Rental, modular or custom build.
  • Graphics, lighting and flooring.
  • Interactive stations and operators.
  • Show days and hours.
  • The show city and move-in schedule.

Show services such as electricity, internet, cleaning and material handling are ordered from the show and billed separately. We help you list them.

An interactive trade show booth that worked

This case shows what happens when a booth gives visitors something to do.

A branded racing cockpit and a leaderboard screen at a fintech trade show booth
Trade show

Branded Racing Simulator for i2c at FinovateFall, New York

i2c needed a reason for visitors to stop on a busy fintech show floor. We supplied a branded racing station at i2c's FinovateFall booth with a leaderboard on a second screen and a prize for the fastest lap. We installed and tested on September 8, the day before opening. Visitors raced, then came back to beat their own times. Over three days, the booth team saved about 51 external contacts, and i2c has kept working with us since.

New York, NY

Trade show booth display examples

These show what an active booth looks like and how a station fits into it.

  • A visitor points at the fastest-lap leaderboard at a fintech trade show booth
  • Two racing stations and a leaderboard screen ready on the 55th floor
  • A 10x10 inline booth with a backlit back wall and a branded counter
  • A 10x20 booth with a demo counter, monitor and a racing station at one end
  • An island booth with fabric towers and a meeting area
  • Show visitors line up for an AI photo booth inside an exhibit

Show rules and paperwork

Your booth passes the show's checks on move-in day, because we read the rules first.

Each show publishes an exhibitor manual with height limits, fire rules and move-in times. Many follow the IAEE display guidelines: a linear booth is usually 10 by 10 ft, its back wall can reach 8 ft, and anything in the front half toward the aisle stays under 4 ft. Perimeter booths along a hall wall can go to 12 ft. The show's own manual always wins, so we check it before we design.

We send insurance documents to the show and venue on request.

Ask about your show

Where trade show booths go wrong

Most booth problems start in the design or the paperwork. Here's what each one costs.

  • A wall that breaks the height rules.

    The show makes you lower it on move-in day. We design to the manual.

  • Show services ordered late.

    No power at the booth until the second morning. We list electricity, internet and material handling with your deadlines.

  • No plan for trade show logistics.

    Freight arrives after the move-in window. We schedule shipping, move-in and move-out.

  • A booth with nothing to do.

    Visitors walk past. A station with a leaderboard gives them a reason to stop.

  • Too many vendors.

    Booth builder, AV company and activity vendor each answer to the show's trade show contractor separately. We run all three.

How we build your booth

You'll see the design, the schedule and the move-in plan before anything ships.

  1. Step 1: You send the show

    • Name, dates, booth size and your goal.

  2. Step 2: You get a quote

    • We reply right away.

  3. Step 3: We design

    • Exhibit design, trade show booth layout, graphics and where the station goes.

  4. Step 4: We check the manual

    • Height, fire rules and show service deadlines.

  5. Step 5: We ship and set up

    • Trade show booth setup and testing before the floor opens.

  6. Step 6: We run the show

    • Operators at the station, a crew contact for the booth.

  7. Step 7: We tear down

    • Booth and station out on move-out day.
    • For the full exhibitor timeline, see our trade show planning
An installer sets a fabric back wall before a show opens

Who builds and runs your booth

Each person has one job, and you know who to call on move-in day.

  • Project manager. Your contact from quote to move-out.
  • Designer. Layout, graphics and the station placement.
  • Trade show booth builder. Installs and dismantles the booth.
  • Operators. Run the interactive station all show.

Booths for shows across the U.S.

Exhibit anywhere in the country. We bring the booth and the crew to the show.

Two bases

Los Angeles and Orlando

West CoastEast CoastNationwide

We have two bases, Los Angeles and Orlando, and ship to shows nationwide, from West Coast halls to Florida and the East Coast. Two show cities have their own pages: trade show booth rental in Las Vegas and trade show booth rental in Orlando. Exhibiting in another city? Send us the show name.

Orlando office: 310 N Orange Ave, STE. 201, Orlando, FL 32801
Trade show booth rental in Las VegasTrade show booth rental in Orlando

Questions

What is the average cost of a trade show booth?

It depends on size, graphics, furniture and show services. Every show gets a custom quote, and you'll have it fast once you send the show and booth size.

What's included in a trade show exhibit rental?

Structure, graphics, lighting, flooring, furniture, setup and teardown. Show services like power and internet are ordered from the show.

Is a booth rental cheaper than buying?

For a few shows a year, renting usually costs less and needs no storage. If you exhibit often with the same look, ask us about a modular build.

Do you sell a trade show booth kit?

We rent complete booths with setup. For a kit you install yourself, tell us the size and we'll say what fits.

What does a trade show booth company do?

It designs, builds, ships and installs your booth. We do all of that and can add a staffed interactive station.

Where can I find trade show booth ideas?

Our article on trade show booth ideas has layouts and activity examples.

Send us your show

Send the show name, dates and booth size. We'll reply right away, and one crew will build the booth, run the station and take it all down. Tell us the event type, show name, dates, city, booth size and budget. Add your goal for the show and whether you want an interactive station. Or call +1 213 912 1010